Beautiful Moment of the Day
When and Where: 10-9-11 2:38pm Outside the Apple Store on 5th Avenue in New York City
Why: Really makes you stop and realize that Steve Jobs was some sort of prophet…certainly something much bigger than a CEO
Someone I know very well told me a story about being in a meeting with Steve Jobs 7 years ago.
Jobs was describing the success of Apples’ ad campaign. He said you only have 3-5 seconds to get peoples’ attention.
He needed less. How long does it take to say “Think Different”?
We could all benefit from a simpler life. So here’s a challenge:
How can you summarize your rallying cry, your mission, your purpose… in 3-5 seconds?
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